Managerial and Commercial Applications

The JVWR, Volume 5, No. 3

Published: December 29, 2012


The editorial team for this issue includes:

Shu Schiller, Wright State University, USA

Brian Mennecke, Iowa State University, USA

Fiona Fui-Hoon Nah, Missouri University of Science and Technology, USA

This special issue on “managerial and commercial applications” of virtual worlds aims to highlight research that makes a significant and novel contribution in theory and practice about virtual worlds in the business domain. Through the business lens, virtual worlds are often perceived to be promising yet risky and exciting yet formidable for the use and management of individual and collaborative work.

Original Call: CfP: Managerial and Commercial Applications


Managing Editor Corner

From Orlando to Milan: Virtual Worlds Business Disillusionment

Yesha Y. Sivan

Research Papers

Time for a Post-Mortem?: Business Professionals’ Perspectives on the Disillusionment of Virtual Worlds

Patrick J. Bateman, Jacqueline C. Pike, Nicholas Berente, Sean Hansen

Training Evaluation in Virtual Worlds: Development of a Model

Richard N. Landers, Rachel C. Callan

Avatar Identification on a 3D Commercial Website: Gender Issues

Ingrid Poncin, Marion Garnier

Assembled (Rush to Press Papers)

Does Loving an Avatar Threaten Real Life Marriage?

Richard A Kolotkin, Maggie M Williams, Casey Lloyd, Earnest W Hallford

The Cowl Makes the Monk: How Avatar Appearance and Role Labels Affect Cognition in Virtual Worlds

Jorge Peña, Matthew S McGlone, Joseph Sanchez

“Think Pieces”

A Cross-Case Analysis of Possible Facial Emotion Extraction Methods that Could Be Used in Second Life – Pre Experimental Work

Shahnaz Kamberi